Effective Date: 04 May 2025

Last Updated: 04 May 2025

1. Introduction

Welcome to Moon Elf Publishing! We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, store, use, and safeguard your information when you use our website, purchase our products, or engage with us.

By accessing our website, you consent to the practices outlined in this Privacy Policy. If you have any concerns, feel free to contact us at hello@moonelfpublishing.com.

2. Information We Collect

We may collect and process the following types of personal data:

• Personal Identifiable Information: Your name, email address, and any details you provide when contacting us or making a purchase.
• Payment Details: Payments are securely processed via third-party payment providers; we do not store any financial details.
• Website Usage Data: Information such as IP addresses, browser type, operating system, pages viewed, time spent on our site, and other analytical data.
• Cookies and Tracking Technologies: Data collected via cookies for improving user experience and analytics.

3. How We Use Your Information

We use the collected data for the following purposes:

• To process and fulfill orders – Ensuring smooth transactions and delivering products to you.
• To respond to inquiries and provide customer support – Addressing your concerns and assisting with your requests.
• To improve website functionality – Enhancing your browsing experience through analytics and performance optimization.
• To comply with legal obligations – Meeting regulatory requirements and responding to legal requests if necessary.

4. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience. Cookies help us analyze site traffic and tailor content to your interests. You can modify your browser settings to disable or manage cookies at any time.

5. Data Sharing & Third Parties

Moon Elf Publishing does not sell, rent, or trade your personal data. However, we may share necessary information with:

• Service Providers – Third-party partners who assist in payment processing, website analytics, or order fulfillment.
• Legal Authorities – If required by law, we may disclose necessary information to government agencies or law enforcement bodies.

6. Your Rights Under UK GDPR

As a UK-based business, you have legal rights regarding your personal data, including:

• The right to access, correct, or request deletion of your data.
• The right to object to or restrict data processing.
• The right to request transfer of your personal data to another service provider.
• The right to withdraw consent for marketing communications at any time.

7. Data Security Measures

We implement appropriate security measures to protect your personal data from unauthorized access, loss, alteration, or misuse. However, no system is entirely foolproof, and we encourage users to take precautions when sharing personal information online.

8. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at:

📧 Email: hello@moonelfpublishing.com

Moon Elf Publishing reserves the right to update this Privacy Policy. Any changes will be posted on this page, and continued use of our website constitutes acceptance of these updates.